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Speaking Program: Web Strategies That Win
This program is designed for business executives and decision makers. It explores five strategic issues around the optimum use of your Website and social media, together with Philippa's recommended solutions and techniques.
We'll look at both external (sales, marketing, and customer service) and internal (operational and employee) applications for your Web presence.
The content is highly customized, with case studies and examples from your audience and industry. Plenty of time is allowed for questions.
You will learn:
- the key considerations for an appropriate and compelling Internet presence;
- how to identify opportunities for new online markets, services and products, including some that may only exist online;
- how to assign Web roles and responsibilities for optimum effectiveness; and
- some essential tools for evaluating your return on investment.
Book this program today and maximize your Web & social media return on investment!
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